Seven days, three languages: SWISSCOM Business Days 2020

In November 2020, SWISSCOM broke new ground with the Business Days. Approximately 7,000 guests visited the purely virtual event over seven days. To accommodate the three languages commonly used in Switzerland (German, French, Italian), the entire event was multilingual.

Using the altares GuestManager registration portal, guests were able to register for the event in advance or were personally invited. The portal allowed guests to put together their own personal program over the course of the event.

During the event, the platform was then made available by means of the vivent app. In addition to three parallel livestreaming rooms, guests were also offered an extensive and searchable media library. The personal agenda with the program points booked in advance helped the visitors to get through the day in a structured way and not to miss any important shows.  

The live sessions were accompanied in the background by a moderation team who answered the guests' questions on the respective topics via the question module. 

Each day was rounded off with a small daily quiz and a lucky winner.

Many thanks to the entire Swisscom team for the very good and trustful cooperation. We are already looking forward to the next Business Days in 2021.

the guest experience specialists.