The PR Suite was developed together with communications practitioners and offers everything that modern PR work requires. As the control center for your daily PR work, it combines a CRM contact management system with innovative distribution management, distribution tools for personalized mailings, and our attendee management tool for your events. In addition to these main functions, you will also find modules for integrating your media monitoring and a document and image database.
It intelligently manages your data, provides information, simplifies communication processes and improves team and cross-team collaboration.
The entire team works across departments on the same address and contact data basis, which virtually eliminates data islands for individual employees. Central data storage and extensive options for contact data maintenance keep all important information within the company and make it available to all authorized users in the long term. This prevents duplication of work when maintaining distribution lists and guarantees absolute up-to-dateness. This means that your team can identify the relevant top contacts at any time, regardless of the person involved, and supply them without any loss of time - a decisive advantage, especially in times of crisis.
In addition, you can assign any properties (e.g. business journalist, layouter, local editor location A) and any number of business cards to each contact. Thus, a freelance journalist can be managed with business business cards for all his media or another person can be managed with private addresses. The assignment to distributors and properties is done individually per business card. Companies and persons are stored separately in their own data records and linked to each other. Thus, not only can all journalists of a publishing house be displayed at a click - the publishing house structures can also be displayed. Extensive search and retrieval functions ensure that you can quickly find the right people, even with large amounts of data.
Existing contacts can be imported or exported just as easily and automatically as entire distribution lists. Thanks to the UTF-8 character set, all special characters are available, so that even international addresses do not cause any problems. Contact offers a database of international address formats for fast and convenient creation of labels and form letters. Doppler matching helps you easily identify, clean up and merge data with similar spellings.
The combination with the GuestManager module makes Contact Management a powerful tool for successful event preparation and execution.
Features at a glance
- Contact management with CRM and contact history
- No duplications or data islands
- Intelligent linking and open interfaces
- Multiple business cards per contact
- Assignment of any properties
- Separation of companies/media and persons
- Event capable
- Extensive search and retrieval functions
- Location and device independent access
- No additional software